What if paying was as easy as unlocking your phone? The truth is, it already is. If you have an online store, are developing an app, sell tickets, subscription products, or have a home delivery service, Google Pay and Apple Pay are essential for growing your business.
✓ Build trust with your customers
✓ Simplify checkout and payment
✓ Offer international payments
✓ Increase your store’s conversions
When you open your wallet, how many cards do you see? Wouldn’t it be great if you could replace all of them with just one? That is exactly what digital wallets do — they are apps where you can store all your bank cards. Then, you simply use the app to choose which card to pay with in any physical or online store and authenticate the payment.
Google Pay is Google’s digital wallet, available in over 95 countries for Android and Google Chrome users. Once the customer adds their cards to their Google account, they can use Google Pay to automatically fill in checkout details and pay with one click. At physical payment terminals, they just use NFC and tap their phone to pay.
Apple Pay is Apple’s digital wallet, available on all official Apple devices, including iPhone and Apple Watch. The customer only needs to add their cards to the wallet and, to use NFC at payment terminals or unlock payment in online stores, simply use Face ID or Touch ID (on mobile) or scan a QR code (in the browser).
In 2024, 62% of e-commerce purchases were made via smartphone.
✓ Build trust with your customers
You know that sense of relief when you’re told you can pay with Multibanco? For many people, Google Pay and Apple Pay offer the same security. By placing these logos in your website footer, you’ll inspire trust in potential customers who are not yet familiar with your brand.
✓ Simplify checkout and payment
One of the main advantages of Google Pay and Apple Pay is providing a fast checkout, especially on mobile. The user uses the cards stored in their wallet, makes the payment, and completes checkout in the blink of an eye. This not only improves the customer experience but also prevents cart abandonment.
Globally, offering Apple Pay increases conversion rates and profits by 22.3% and 22.5%, respectively.
✓ Offer international payments
Google Pay and Apple Pay are available in nearly 100 countries. Therefore, they are accessible payment methods for customers outside Portugal, including those outside the SEPA payment area, immigrants, and digital nomads who are unfamiliar with Multibanco or MB WAY.
✓ Increase your store’s conversions
The trust you inspire in customers, the uninterrupted checkout, and the great user experience — even for international customers — have real results. By adopting payment methods like Google Pay and Apple Pay, you can increase the average order value and the conversion rate of your online store.
Everything you need to know about Eupago’s payment methods.
Eupago is a payment gateway compatible with major invoicing software and the world’s leading e-commerce platforms such as Shopify, WooCommerce, Prestashop, and Adobe Commerce (Magento). If you don’t use any of these e-commerce platforms, you can integrate Eupago into your site using our API.
Once the Eupago gateway is installed, you can accept payments via Multibanco, MB WAY, credit card, Google Pay, and Apple Pay on your website. In addition to these, we also offer several innovative international payment methods, such as Bizum (for Spain) and Europix, for Brazilian customers in Portugal who want to pay with Pix.
Discover all available payment methods.
Yes, all payments you receive through the Eupago gateway are transferred to your bank account. Unless there are unforeseen issues, you will receive your money on the first business day after the payment is received. You do not need to configure anything in Google Pay or Apple Pay for your business to start using these payment methods.
Eupago does not charge any monthly fees or require a contract period. We only charge a small commission per transaction, and only if the payment is successful. Specifically for Google Pay and Apple Pay, the fee is €0.20 + 1.5% per transaction. You can check our full pricing list for all payment methods here.
Eupago’s gateway brings together all the payment methods you could want for your online store: with us, you can manage all payments through a single provider. At the same time, we prioritise customer experience and offer a complete service, including reminders for pending payments (failover), automatic payment confirmation, and a simple refund system.
If your business grows, we grow with you.
All the payment methods your customer uses,
with the convenience your business wants.